What is the definition of Madness Research?

"Madness research" is like trying to cook a gourmet meal with an expired spice pack and a chef who's been drinking too many espresso shots. It's the pursuit of understanding the wild, unpredictable, and often irrational aspects of the human psyche, using all the questionable methods one might find in a mad scientist's lab.

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Now, here's an unsettling example sentence: "Dr. Insane's madness research led him to develop a new therapy that involves feeding patients their favorite guilty pleasures until they're convinced they're not in control."